Customer experience

Loyalty & Memberships

Give guests a reason to pick you every time.

RTS has a cinema loyalty program and paid memberships built into your POS. Guests earn points, redeem rewards and renew memberships at the counter, online and in your app.

A guest's RTS loyalty QR code at the concession counter
400+cinemas run an RTS loyalty or membership program
Free or paidpoints programs, memberships and season passes
Built inno separate loyalty vendor to pay or sync
Three ways to reward regulars

Ladder, Spendable or Membership

Pick one, or combine them. They all run on the same RTS card account, so a guest can earn points today and upgrade to a paid membership later without starting over.

Ladder rewards

Rewards That Unlock Themselves

Guests earn points every visit. When they reach a milestone you set, the reward is added to their account automatically.

  • Automatic. No one has to decide when to cash in.
  • Milestones you choose. Set as many steps as you want, each with its own reward.

For example: a free popcorn at the first milestone and a free ticket at the next.

Best for: rewarding frequent visits with no extra work at the counter.

Spendable points

A Points Balance They Control

Guests build up a points balance and choose when to use it and what to spend it on, like a points store for your theatre.

  • Guest's choice. Staff turn points into a ticket, item or money credit at the register.
  • Always visible. Guests see their spendable balance in your app.

For example: spend points on a large popcorn now, or save up for a free ticket.

Best for: guests who like to choose their reward and save toward something bigger.

Paid membership

Perks They Pay For Up Front

Guests buy a membership with a join price, a length and an optional renewal price. Their perks apply automatically every visit.

  • Monthly, yearly or season pass. With single, couple or family plans.
  • Renews automatically when members join through your app or website with a saved card.

For example: [YOUR PRICE] a month for a member discount and free size upgrades.

Best for: bringing in revenue before the visit and building a base of committed regulars.

Paid memberships

Memberships That Renew Themselves

When a guest joins through your app or website with a saved card, RTS charges the renewal automatically when it comes due. No staff follow-up, no chasing members at the counter.

01

Guest joins online

They pick a membership in your app or on your website and save a card.

02

Perks start right away

The membership attaches to their card and applies at the register, online and in the app.

03

RTS renews it

Before it expires, RTS charges the saved card at your renewal price.

04

You stay in control

Staff can turn off auto-renew for any member from the register.

See how a membership program could work at your theatre.

Book a demo
Rewards you design

Your Program, Your Rules

Set how guests earn, cap how fast they earn, and grow the program as you go. Change it any time from RTS.

How they earn

  • Per ticket type, so a matinee and a premium showing can earn differently.
  • Per item, so you only reward the items you want to push.
  • Multipliers for double-points promotions.
  • Daily limits so points can't be stacked in one visit.

How you scale it

  • Multiple tiers, like Silver, Gold and VIP, each with their own perks.
  • Family and couple plans alongside single memberships.
  • Prepaid admission packs, like 10 movies paid up front, redeemed one visit at a time.
RTS reporting on a laptop
Member data

Know Who Your Regulars Are

Every loyalty card and membership lives in RTS, next to the guest's purchases. No separate vendor holding your customer list.

  • Loyalty and membership reports right in RTS reporting.
  • Export member emails for your newsletters and promotions.
  • No plastic required. Virtual cards work the same as physical ones, and a physical card links to an app account by email.
FAQ

Questions Operators Ask

Is loyalty an extra cost?

No. Loyalty and memberships are built into RTS. There's no separate loyalty platform to pay for.

Do guests need a plastic card?

No. Guests can use a virtual card in your app or online account. If they already have a plastic card, it links to their account by email.

Can paid memberships renew automatically?

Yes. Members who join through your app or website with a saved card renew automatically at your renewal price. Staff can turn auto-renew off from the register.

Can I run more than one program?

Yes. You can run several tiers or plans, like single, couple and family memberships, each with their own price and perks.

Can I offer member-only tickets?

Yes. Set any ticket type to require a membership, and only qualifying members can buy it.

Can I use member emails for marketing?

Yes. You can export loyalty customer email addresses for your mailing list.

See It in Action

Book a live demo of RTS loyalty and memberships with our team.